Shop the gift
Fashion is bought with the eyes. And returned over fit.
Shoppers scroll a lot of product before they commit, so the store has to be fast and honest about how a piece runs. GemBoss builds the drop pages, lookbooks and product pages that do both, then tests them on your traffic.
A drop needs more than a grid. It needs a story per angle.
GemBoss writes the angles for your product, each with a hook, a persona and an awareness level, then builds the funnel each angle needs.
- Drop and lookbook pages for each collection
- Quiz: fit and style in, a short edit out
- Listicle: five ways to wear one piece
- Landing page per angle, each with its own URL and UTMs
Illustrative data.
Speed and fit, or the cart never happens.
Every extra second and every unanswered fit question costs an order or creates a return. GemBoss composes a headless storefront that browses fast and says how each piece runs.
A grid that stays fast as the catalog grows
Filters, stock levels and quick view, without a page load between pieces.
Shop the whole look from one photo
Tag every piece in the shot so the set is one tap away.
Illustrative data.
Fit, asked before it becomes a return
A short quiz, then the pieces and sizes that match.
FORM is a demo store GemBoss built, not a customer. Every store draws on the same 60 section types. See the storefront builder
Nobody buys one piece of an outfit. Sell the look.
Offers sit inside the page, in your brand's style, and each one can be tested like any other change.
- Complete the look: a bundle built from the outfit
- Quantity breaks on basics: two tees, save 10%
- A free gift once the cart passes a threshold
- An order bump at checkout: a care kit or socks
Illustrative data.
Then it keeps improving, with you approving each change.
GemBoss proposes tests and personalization for the pages above and reads the results on your own traffic. Nothing goes live until a person says yes.
- A/B tests on any section, with always-valid stats and a sample-ratio check
- Personalization by ad, new or returning visitor, country, device and quiz answer
- Revenue per session, heatmaps and session replay, on first-party data
- A person promotes the winner. No result, no change.
| Variant | Sessions | Revenue / session |
|---|---|---|
| A · current | 6,204 | $3.10 |
| B · fit note first | 6,177 | $3.36 |
Illustrative data.
Start with one collection.
GemBoss drafts the angles, the pages and the first test, and waits for your OK.