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GemBoss · Job descriptionGB-JD-26-03 · Product Manager
Two colleagues talking in the lounge at the GemCommerce office
1 seatHCM City or Hanoi
Product · GB-JD-26-03

Product Manager

Run discovery to launch across several products, and lead the squads that build them.

Where
HCM City or Hanoi office
Seats
1
Reports to
Chris, founder
Scope
Several products, several squads
English
Strong working English
You earn
Base, bonus twice a year, equity

5 minutes to read. The one-page plain version is on page 10.

Skip to apply →
gemboss.ai/careers/product-manager · 3 Nov 2026Page 1 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
A letter from Chris
From
Chris Koh, founder
To
The person who will keep our products pointed at a customer
Date
3 November 2026

Re: Why I need someone to say no for me

Hi, Chris here.

We build more products than we talk about in public, and larger brands are starting to ask for more from all of them. Each product has a squad, a backlog and a good reason to exist. What they need is one person who knows all of them, talks to customers every week, and decides what ships next.

The job covers the whole arc: discovery, research and competitors at one end; specs, UI and UX in the middle; launch, go-to-market and partners at the other. And the squads that do the work, every week.

You'll sit next to me, and you'll often tell me no. I want that.

Chris

Founder, GemBoss · GemCommerce

Chris Koh on stage at ShopX 2025 in Hanoi
Chris at ShopX 2025, Hanoi.
gemboss.ai/careers/product-manager · 3 Nov 2026Page 2 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
Why this seat exists

More ideas than squads. Someone has to choose.

Several products, one customer.Merchants don't care which team built a screen. They want the whole thing to make sense.
Discovery before delivery.Talk to merchants, read the market, tear down competitors. Then write the spec.
Launch is half the job.A feature nobody hears about didn't ship. Every launch gets a plan and a number.

The best roadmap is the one with the most things crossed out.

gemboss.ai/careers/product-manager · 3 Nov 2026Page 3 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
What you'll own

Three things are yours, end to end.

Discovery & research

  • Talk to merchants every week, on calls and in their stores.
  • Track competitors and keep the map current.
  • Turn what you learn into problems worth solving.

Product & UI/UX

  • Write specs a squad can build from.
  • Sketch flows, review designs, hold the quality bar.
  • Decide what ships next, and what doesn't.

Launch & squads

  • A go-to-market plan and partner integrations for every launch.
  • Run the squads' weekly rhythm: priorities, reviews, unblocking.
  • Report what shipped and what it moved.
gemboss.ai/careers/product-manager · 3 Nov 2026Page 4 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
Scoreboard

What good looks like. Checked every month.

Three things we'll look at together.

Rhythm

Weekly

every squad ships

Day 90
One planning and review rhythm across all squads

Discovery

8

merchant interviews a month

Always
A competitor map never older than a month

Launches

100%

of launches with a plan and a number

Month 6
Two launches that hit their number
gemboss.ai/careers/product-manager · 3 Nov 2026Page 5 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
How you earn

How you earn. Paid for judgment.

Paid for judgment, and part of the products you shape.

Base

50 to 85 million VND a month

Gross, paid monthly, set by experience.

Bonus

Twice a year

On launches that hit their number.

Equity

Every seat

Meaningful equity, like every seat here.

Tools

Paid for

Your AI tools, research tools and the machine you choose.

gemboss.ai/careers/product-manager · 3 Nov 2026Page 6 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
Who you are

You, in six lines.

  • Three or more years as a product manager in SaaS or ecommerce, with launches you can measure.
  • You run discovery yourself: interviews, research, competitor teardowns.
  • Strong UI and UX judgment. You can sketch a flow and argue for it.
  • You've led squads of engineers and designers without being their manager.
  • You use AI tools every day, for specs, research and prototypes.
  • Strong working English, and you can work from our HCM City or Hanoi office.

Extra points

+ Shopify or ecommerce+ Engineering background+ Go-to-market or partnership work+ Enterprise customers+ Mandarin

What we don't need: certificates. We'll ask you to show your thinking on a real product.

gemboss.ai/careers/product-manager · 3 Nov 2026Page 7 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
90 days & path

Your first 90 days, and where it goes.

Days 1–30
  • Meet every squad and map every product
  • Fifteen merchant interviews
  • A competitor map the whole team uses
Days 31–60
  • Own the roadmap for two products
  • One launch with a go-to-market plan
Days 61–90
  • Run the rhythm for all squads
  • Next quarter's plan, written and agreed

Where it goes

NowProduct Manager across squads.
Year 1Senior PM, with one or two PMs beside you.
ThenHead of Product.
gemboss.ai/careers/product-manager · 3 Nov 2026Page 8 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
Apply

How we hire for this seat.

  1. 01Send your workA spec, a launch or a teardown you're proud of.
  2. 02Talk to Chris45 minutes on a product decision you made and would make again.
  3. 03A paid taskA written teardown of one GemBoss flow and what you'd ship next. Paid.
  4. 04Meet the squadsIn the office. An offer within 10 working days.

Questions first? Write to chris@gemcommerce.com.

Other open roles

Community & Partnership Lead Full-stack AI Developer Sales & Partnership, APAC

Follow GemCommerce, the company behind GemBoss and GemPages

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gemboss.ai/careers/product-manager · 3 Nov 2026Page 9 of 10
GemBoss · Job descriptionGB-JD-26-03 · Product Manager
Plain version · for print and HR

Job description: Product Manager

PositionProduct Manager
DepartmentProduct
ReferenceGB-JD-26-03
LocationHCM City or Hanoi office
Reports toChris, founder
EmploymentFull-time
Seats1 seat
Date3 November 2026

1. Role summary

Lead product across several products in the GemBoss family and the squads that build them: discovery and user research, competitor analysis, specs and UI/UX quality, go-to-market and partnership plans for each launch, and the weekly operating rhythm of every squad.

2. Key responsibilities

  1. Discovery & research: Talk to merchants every week, on calls and in their stores.
  2. Discovery & research: Track competitors and keep the map current.
  3. Discovery & research: Turn what you learn into problems worth solving.
  4. Product & UI/UX: Write specs a squad can build from.
  5. Product & UI/UX: Sketch flows, review designs, hold the quality bar.
  6. Product & UI/UX: Decide what ships next, and what doesn't.
  7. Launch & squads: A go-to-market plan and partner integrations for every launch.
  8. Launch & squads: Run the squads' weekly rhythm: priorities, reviews, unblocking.
  9. Launch & squads: Report what shipped and what it moved.

3. Requirements

  1. Three or more years as a product manager in SaaS or ecommerce, with launches you can measure.
  2. You run discovery yourself: interviews, research, competitor teardowns.
  3. Strong UI and UX judgment. You can sketch a flow and argue for it.
  4. You've led squads of engineers and designers without being their manager.
  5. You use AI tools every day, for specs, research and prototypes.
  6. Strong working English, and you can work from our HCM City or Hanoi office.

4. Preferred

Shopify or ecommerce; Engineering background; Go-to-market or partnership work; Enterprise customers; Mandarin.

5. Key performance indicators

  1. Rhythm: Weekly every squad ships (Day 90: One planning and review rhythm across all squads)
  2. Discovery: 8 merchant interviews a month (Always: A competitor map never older than a month)
  3. Launches: 100% of launches with a plan and a number (Month 6: Two launches that hit their number)

6. Compensation and benefits

  1. Base: 50 to 85 million VND a month. Gross, paid monthly, set by experience.
  2. Bonus: Twice a year. On launches that hit their number.
  3. Equity: Every seat. Meaningful equity, like every seat here.
  4. Tools: Paid for. Your AI tools, research tools and the machine you choose.

7. Selection process

  1. Send your work: A spec, a launch or a teardown you're proud of.
  2. Talk to Chris: 45 minutes on a product decision you made and would make again.
  3. A paid task: A written teardown of one GemBoss flow and what you'd ship next. Paid.
  4. Meet the squads: In the office. An offer within 10 working days.
Prepared by: Chris Koh, FounderApproved: ____________________
gemboss.ai/careers/product-manager · 3 Nov 2026Page 10 of 10